Marketers know better than anyone the value of social media. But why does social media work so well? Digital Information World sought to answer that question, and decided to create an infographic with what they learned. Check it out below.
Tag: Social Media
If you’re feeling scattered and out of control when it comes to marketing, this free platform may have the answer.
While social media marketing remains a key component of every marketing strategy, engagement is essential. Here are strategies to deepen audience engagement on social media.
Creative leader Adobe is setting the stage for showing brands the best ways to stand out on social media. Here’s how the company did it and what you can learn from it.
Social media platforms such as Facebook and Twitter are no longer confined to the world of marketing and advertising; rather, they have emerged as a platform where consumers can solicit and receive customer service. In fact, 90% of consumers admit to using social media to communicate with brands, with 34.5% preferring to communicate via social […]
National Geographic is dominating social media, especially visual platforms. Here’s what you can learn from their example.
Here’s what you should never post on your platforms.
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Social media doesn’t have to just be a marketing tool. It can also be an incredible way to serve your customers.
Regardless of social media’s increasing place of importance in marketing strategy, local businesses are not always sure how to effectively use it. Even with a basic understanding, many businesses aren’t sure how to translate big brand ideas and general awareness efforts into strategic local tactics on social. If you’re not effectively targeting a local/relevant audience, […]