Marketers often focus on best practices. Yet, in the age of personalization, how much should marketers be customizing the way they approach marketing campaigns?
Tag: Best Practices
You’ve narrowed audiences, tracked their online behavior, and set up the funnels to bring in the leads, but how do you most effectively approach them once they’re sitting at the ready in your lap?
With regards to Google’s constant algorithm updates, website content must be engaging and fresh in order to make a difference with regards to search engine optimization (SEO). There are many different ways to define SEO, but it’s useful to first start with the difference between good SEO and bad SEO.