Tag: AI

5 Ways You Can Use AI to Improve the Customer Experience

Did you know that “60% of retail and e-commerce brands will implement AI” this year? Artificial intelligence (AI) refers to the process of computer systems completing tasks we’d typically expect humans to complete: translations, decision-making, and more. Brands are finding more and more ways to use AI to not only cut costs but also enhance […]

How Artificial Intelligence Will Change Paid Marketing

This is undoubtedly the year that artificial intelligence (AI) finds its way into just about every technology-related discussion on the planet. For marketers, AI brings a variety of consequences, and the possibilities are still emerging.