Practical Tips, News & Advice for Customer Contact Professionals.
As the average American’s exposure to advertising increases—from social, to TV, to print—how do you make your message stand out? Check out this infographic, “Thinking vs Feeling: The Psychology of Advertising”, from the University of Southern California’s Master of Science in Applied Psychology Online Program. University of Southern California | Master of Science in Applied […]
Check out this infographic from Content Marketing Institute for tips on using search engine optimization (SEO) to improve your content marketing plan.
This infographic by MDG Advertising reviews 6 things every brand should know about the current state of B2B content marketing. Infographic by MDG Advertising
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It’s time for marketers to take AI to heart. AI-powered technologies can drive marketing performance and transform your results. AI’s implications in content marketing are immense.
Content marketing’s evolution and impact have been non-stop over the past 5 years. A significant factor for its skyrocketing popularity is its effectiveness and unmatched results regarding helping companies drive meaningful relationships and engage their target audience.
For serious marketers looking to join the 21st century, eye tracking needs to be on the radar screen. For a closer look, check out the following infographic by known eye-tracking innovator iMotions. Source: Impact
15 billion email opens in 2017 to determine where subscribers are reading emails. Source: Litmus
This Look Book examines 25 remarkable examples of visual content marketing. From inspiring customers to use their products in creative ways (Sherwin-Williams and Kraft) and entertaining us (Kellogg’s Pop Tarts and Pringles) to showcasing product quality in unforgettable ways (Volvo) and helping the public understand key issues (GE), visual content marketing’s uses are limited only […]
If 2018 is going to be The Year of Video for your company, take a look at these campaigns to get some inspiration.